AllClients

The AllClients Blog

Ideas for following up and following through

A Beginners Guide to Drip Campaigns

May 3, 2022

A Beginners Guide to Drip Campaigns

What is a drip campaign? You may know it best as drip marketing, autoresponders, marketing automation, an automated email campaign… There are a lot of names…

How Often Should You Mail Your List?

April 24, 2022

How Often Should You Mail Your List?

Finding the right emаil frequency can be tricky... On the one hand, you don’t want to overwhelm your contacts. On the other hand, you want to make sure you’re…

Using Email Campaigns for All Parts of Your Business

February 16, 2022

Using Email Campaigns for All Parts of Your Business

Use your CRM for your drip campaigns

5 Ways to Build & Maintain Strong Customer Relationships

February 1, 2022

5 Ways to Build & Maintain Strong Customer Relationships

Let’s face it. The main reason why building long-term customer relationships is so hard is because we are constantly searching for new clients!

What is AI (Artificial Intelligence) in CRMs?

January 25, 2022

What is AI (Artificial Intelligence) in CRMs?

Many software systems are claiming to use Artificial Intelligence (AI) to accomplish the magic their technology provides. AI is a great concept, a sexy idea…

Marketing 101: What is a Transactional Email?

January 19, 2022

Marketing 101: What is a Transactional Email?

Transactional emails are a type of automated email that gets sent after a triggered event occurs. This trigger event is typically a real-time action your…

5 Steps to Build a High-Quality Email List (Organically)

January 18, 2022

5 Steps to Build a High-Quality Email List (Organically)

We’ve all heard about the fantastic results email marketing can have. Businesses today are looking to employ all sorts of strategies to compete and grow…

What is an Email Nurture Campaign?

January 14, 2022

What is an Email Nurture Campaign?

Lead generation has moved away from generating single events to maintaining a long-term, lucrative relationship. Nurturing is a strategy designed to maintain…

CRM Pitfalls and How To Avoid Them

January 10, 2022

CRM Pitfalls and How To Avoid Them

As with any other internal process, how you implement your CRM software can make even more of an impact than the CRM’s actual capabilities. Even if you have a…

Before, During and After

December 21, 2021

Before, During and After

As a small business owner, there are many ways to look at your business. I have found that one of the most useful ways is to look at your business as three…

What Is a Sunset Policy?

December 14, 2021

What Is a Sunset Policy?

After spending time and effort building your list, removing contacts from your list may seem counter-intuitive. However, inactive contacts waste your…

CRM: The Secret to Reducing Business Costs

December 3, 2021

CRM: The Secret to Reducing Business Costs

You can’t grow your business, gain customers, watch your ROI rise, and stay on top of trends if you aren’t linked to the habits and minds of past, present, and…

What is CRM? CRM Explained for Beginners

November 23, 2021

What is CRM? CRM Explained for Beginners

If the term “CRM” is an unfamiliar term to you, then you are in the right place.

Apple's Email Privacy Protection Will Disrupt Marketing Trends

November 18, 2021

Apple's Email Privacy Protection Will Disrupt Marketing Trends

On June 7th, 2021, at the annual WWDC conference, Apple announced Mail Privacy Protection.

What Is an “Opt-In”?

November 9, 2021

What Is an “Opt-In”?

When people opt-in to your marketing, they consciously subscribe to, for example, your newsletter. By opting in, users give explicit permission that their…

“You Will Never Make It in the Music Business”

October 7, 2021

“You Will Never Make It in the Music Business”

In the mid-1985’s I was around 24 years old and I was working at the Memorex Communications Group in Silicon Valley. This was not the Memorex that sold…