AllClients Anti-Spam Policy

Updated: February 2025

1. Introduction

AllClients has a zero-tolerance spam policy. We actively monitor marketing emails sent from our system to ensure compliance with this policy and applicable laws, including the CAN-SPAM Act. Any customer found to be using the system for spam, whether intentionally or not, will have their email-sending privileges suspended or terminated.

2. What is Spam?

Spam is unsolicited bulk email. It includes, but is not limited to:

  • Unsolicited Commercial Email (UCE): Sending emails to recipients without their express consent.

  • Unsolicited Bulk Email (UBE): Sending emails to numerous recipients without their consent, even if the content isn't commercial.

  • Emails Marked as Spam: Even if you have permission, recipients can mark your emails as spam. This negatively impacts your sender's reputation and deliverability for all AllClients users.

3. Permission is Essential

Sending emails to recipients who have not explicitly given you permission to do so is prohibited. "Permission" means:

  • Informed Consent: The recipient clearly understands what they are signing up for (e.g., newsletters, promotions, etc.) and actively chooses to receive emails from you.

  • Clear and Unambiguous Opt-in: No pre-checked boxes or implied consent.

  • Easy Opt-out: Every email must include a clear and conspicuous unsubscribe link that allows recipients to easily opt out of receiving future emails.

4. Email Best Practices

To minimize spam complaints and improve your email deliverability, follow these best practices:

  • Authenticate Your Emails: Use SPF, DKIM, and DMARC to verify your sender identity.

  • Maintain a Clean Email List: Regularly remove inactive or invalid email addresses.

  • Segment Your Audience: Send targeted emails to specific groups of subscribers based on their interests and preferences.

  • Provide Valuable Content: Make sure your emails are informative, engaging, and relevant to your audience.

  • Avoid Spam Triggers: Refrain from using excessive capitalization, exclamation points, or spammy keywords in your subject lines or email content.

  • Monitor Your Email Reputation: Track your bounce rate, spam complaint rate, and other metrics to identify and address any potential issues.

5. AllClients Features to Help You Stay Compliant

  • Opt-in Management: AllClients requires that all email addresses are opted-in before you can send marketing emails.

  • Landing Pages: AllClients landing pages automatically opt-in subscribers.

  • Opt-in Invitations: Send opt-in invitations to confirm permission.

  • Unsubscribe Link: Every email generated by AllClients includes an unsubscribe link.

  • Email Reputation Score: Monitor your email reputation score on your AllClients home page.

6. High-Volume Senders

If you send a high volume of emails (over 5,000 per month), we recommend using a dedicated email-sending service like Mailgun. This will improve your deliverability and provide you with more advanced email marketing features.

7. Consequences of Violating this Policy

Violating this anti-spam policy may result in:

  • Email Suspension: Temporary suspension of your email-sending privileges.

  • Account Termination: Permanent termination of your AllClients account.

  • Legal Action: Spamming can result in legal penalties under the CAN-SPAM Act.

8. Additional Resources

For more information on email best practices and anti-spam laws, please refer to the following resources: