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The holiday season is a time of joy, cheer, and, let’s face it, a

What Are Boards? Boards in AllClients is a digital workspace designed to give you

Don’t Be Afraid of AI! AI, or Artificial Intelligence, might sound complex or even

We’re thrilled to announce the winners of our Summer of Referrals drawing. Summer of

Have you ever wondered why CRMs are so popular among sales and marketing teams?

Implementing a Customer Relationship Management (CRM) system can significantly improve a business’s operations, but

As a small business owner, I often come into the office and see that

As a small business owner, you’re undoubtedly busy juggling a million tasks. But amidst

Last night my 24-year-old nephew Trevor and his new bride Aubree were driving through

Summer is in full swing, and so are our celebrations! As we mark our 20th

If you have a small business you know that every lead is important and

You’ve poured countless hours into crafting compelling email campaigns, but your open rates are

The key to success often lies in understanding your customers. It’s not just about

Ever feel like your business rolodex is exploding? You’re not alone. Keeping tabs on

CRMs have transformed from simple contact management tools into strategic hubs for driving sales

Email remains a cornerstone of communication for businesses of all sizes. However, the increasing

Let’s face it, as a very small business owner, you wear a lot of

Sunshine, barbeques, and… wait for it… incredible savings on your CRM? That’s right, folks!

As a small business owner, you know that every interaction with your customer matters.

Today, personalization has become the cornerstone of successful marketing strategies. Small businesses, in particular,

Whether you have an established small business, or you’re a start-up, having a great

In the bustling world of mom-and-pop shops, where every customer interaction counts, managing relationships

As we move into 2024, keeping our email conversations secure and trustworthy is increasingly

In the dynamic landscape of small business operations, managing customer relationships efficiently is paramount

Nailing your customer connections can significantly change the game for us micro-business owners. Let’s

Congratulations on taking the leap to implement a CRM (Customer Relationship Management) system for

In 2024 and beyond, ensuring the security and integrity of our email communications has

As a real estate agent, you might find it tempting to accept a free

Email marketing is a powerful tool for businesses to connect with their audience. When

For two weeks, I tested Insightly and Pipedrive on my contact lists to find

Email communication has become an essential part of our daily lives, both in personal

Imagine this: You’re at the helm of a small business. You’ve got a modest

Introduction There is a lot of mystery surrounding CRMs. What they do, who they

If you have a business of any kind, it is never a good idea

Customer relationship management (CRM) should be the hub of all interactions of every success-driven

So you have a CRM for your business, or you’re thinking of getting one.

DMARC Explained: Domain-based Message Authentication, Reporting, and Conformance, also known as DMARC, is a

Emаil has massively grown in terms of traffic and technologies over the years. One

Your trustworthiness as a brand is crucial. When it comes to email, this is

Sadly, mailbox providers have to purposefully set a moving target when it comes to

After spending hours crafting the perfect email, you’d like your contacts to read it,

If you’ve read our article on what DNS is, you have a solid understanding

When we want to call a contact on our phone, all we have to

So, you’re not using a CRM in your business. That’s okay, and many entrepreneurs

What is a drip campaign? You may know it best as drip marketing, autoresponders,

Finding the right emаil frequency can be tricky… On the one hand, you don’t

Use your CRM for your drip campaigns If you have any experience in marketing,

Let’s face it. The main reason why building long-term customer relationships is so hard

Many software systems are claiming to use Artificial Intelligence (AI) to accomplish the magic

Transactional emails are a type of automated email that gets sent after a triggered

We’ve all heard about the fantastic results email marketing can have. In the competitive

Lead generation has moved away from generating single events to maintaining a long-term, lucrative

As with any other internal process, how you implement your CRM software can make

After spending time and effort building your list, removing contacts from your list may

You can’t grow your business, gain customers, watch your ROI rise, and stay on

If the term “CRM” is an unfamiliar term to you, then you are in

On June 7th, 2021, at the annual WWDC conference, Apple announced Mail Privacy Protection.

When people opt-in to your marketing, they consciously subscribe to, for example, your newsletter.

Over the last few years, the privacy landscape has become much more complicated. There

Whether you’ve just launched your first email marketing campaign, or you’ve been sending emails

We spend so much time and money collecting data for our marketing efforts that

A bounced email, or bounce, is an email that cannot be delivered to a

A CRM is a great tool, and it WILL help you organize and grow

CRMs are a mystery to most people. They hear something from a friend about

Segmenting your email lists will not only help increase open and click-through rates but

It’s no secret that spam filters are cracking down on our emails— especially marketing

Spam filters are filters designed to sort emails according to certain criteria.  When you

If this is your first CRM… Hey, this is great! You have made a

Prospects and decision makers are bombarded with emails daily, from retail companies constantly sending

You are ready to upgrade your CRM! WooHoo! (In Part 2 we will cover

In Part 1, we learned 4 easy things you can do to improve your

So you are getting some sales leads. So, you are getting some quality sales

As the owner of a CRM company, you would think I would say “Yes.

If you run a business, manage a business, manage a department, or you’re just

Everyone knows that using referrals to grow your business is a smart move. Referrals

The ability to send your prospects and customers text messages is now part of

There are so many CRM choices out there today and it seems like we

For many years, the autoresponder has been the go to tool for small businesses

As a small business owner or sales person trying to get new clients in

Today you can integrate just about everything into your CRM. And the thinking goes

An Email Marketing Campaign is one or more emails sent to contacts in your

As the CEO and co-founder of a CRM company, I often forget that not

You are looking at getting new software for your small business. Maybe it’s a

So you have a great idea. Or you just got your Real Estate Licence.

If you are a loan officer you will remember the “good old days” where

If you are looking for a Keap alternative or just a CRM and Marketing

CRM’s are all alike and customer support is customer support. Right? Well, not exactly.

When you start shopping for CRM’s you will find them in every price range

Today, you are probably at home, sheltering in place. That’s a good thing. You

From the CEO  First, I hope you and your families are doing well, staying

Email deliverability has become a major challenge. To ensure your emails reach their intended

NPS is a one-question survey designed to gauge insight on customer satisfaction, customer loyalty

SMS marketing is quickly becoming one of the best and most efficient ways marketers

Even with the popularity of SMS marketing, email marketing is still KING for most

Customer Relationship Management (CRM) solutions are crucial for a competitive advantage in today’s markets.

When you start your company, it’s always a good idea to minimize costs. After

Email has become one of the most effective digital marketing tools. Businesses can reach

The concept of responsive email comes from responsive web design. Ethan Marcotte first defined

Customer Relationship Management (CRM) is any tool or process that helps you manage, organize

Introduction Many factors are affecting the growth of a business, and keeping a great

Many people have asked the question, what is the most important feature of a

Software-as-a-service (SaaS) has become a popular way for businesses to save money for various

To-dos and Reminders: The Unsung Heroes of Small Business Success It might sound basic,

Managing your client database is one of the most important business success factors. Yet

When you first get your customer relationship management (CRM), you’re excited. But as soon

Today customer relationship management (CRM) software is an essential part of running an efficient

Marketing and sales teams in various organizations look for more effective ways to do

Nowadays, business owners are looking for more unconventional ways to connect with their target

Introduction The advent of technology has brought with it many tools that help businesses

Automation is the latest buzzword in the world of small business. Simply put, automation

Modern customer relationship management (CRM) workflow automation has provided both small and enterprise-level businesses

You have worked hard to build a great email list, and you are sending

A landing page is a single-minded website designed for one purpose: to capture visitor

If you rely on a CRM to manage your prospects, clients, and past customers,

Yay! You selected your CRM software and you’re ready to get down to business.

There are hundreds (thousands?) of CRM’s out there to choose from. It can be

Should you include videos in your email marketing strategy? The short answer is “Yes

In the olden days, you would buy software, (it usually came on a floppy

You have a new company and you want to tell the world about your

If you are building an email marketing campaign, it is critically important to have

Even in a small business, or in a mom-and-pop shop, if you are in

CRM defined. Let’s start by defining what a CRM is. CRM stands for Customer

An email marketing autoresponder is an automated process that sends emails out at preset

“AllClients truly is the way for your small business to keep in touch with

For the last two weeks AllClients has been hosting a contest giving away an

AllClients turns 15 this year and we’re giving away something special to one of